10 YouTube tips and tricks to grow your channel


You should have some YouTube tips if you want to be a successful YouTuber.

One of the best skills you can have in 2023 is how to be a better YouTuber. Just creating a YouTube channel and uploading videos is not enough. You need to know YouTube tips and tricks so that your channel will be equally rewarded for the effort you put in.

When it comes to video platforms, YouTube is definitely a king. With over 1.5 billion active users, YouTube is the largest video-sharing site on the internet. It’s also one of the most popular platforms for finding and sharing videos. It is consistently evolving and enabling a better opportunity for the content creator to have fun and monetize.

2023 is not far and YouTube has already made a big announcement whereby the creators will be paid much via their long-form and short-form(shorts) content including podcasts.

If your channel is not doing well, these 10 YouTube tips are for you.

1. Be Consistent in creating a content

If you really want to be a successful YouTuber, you have to be consistent in creating videos based on your niche. If we look into some of the popular channels, we see they upload consistently maintaining a schedule. Some upload daily, some upload weekly, and some upload twice a week. A news channel uploads more than one video a day.

photo of man using laptop
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Maintaining consistency not only grows your channel in terms of views and subscribers but it also retains your genuine subscribers.

Creating a content calendar and scheduling tool to upload content not just only keeps track of but also maintains valuable content for the visitors.

2. Your content should serve the viewer’s need

When we are struck with a problem, we always look into YouTube and Google for solutions. Even when we are bored, we watch music videos and comedies to save ourselves from boredom and many more. This should be your vision too to run a YouTube channel. If you are making the content with the motive to help people then your channel will be seen and subscribed to. Make sure your contents are the solution to their problem.
None of the successful YouTubers runs a channel for fun, they do it for others sharing tips and tricks, entertainment, and wisdom whereby in return they are equally served. Everyone has certain skills that somebody actually wanted to learn desperately. Share your ideas, stories, jokes, songs, skills, or whatever you are good at. We never know how many people we will help via videos. You just need to create it and share it with your audience. Be a solution to the problem. Serve your viewer’s needs.

3. Mind your SEO
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These YouTube tips need some experience and one cannot do away with them. Properly setting up SEO (search engine optimization) for your YouTube videos is very important. SEO is all about optimizing your videos for YouTube’s search engine as well as other search engines. Since you took the time to make your videos don’t start slacking now. YouTube is a very sophisticated search engine and people use it a lot to discover new content. This means that, by choosing the right keywords, there will be a high chance that your videos will be found, seen, and enjoyed.

If there are similar videos to the one you’re looking to create, take a look at the exact words you typed in for the results. Then try a slight variation to see how the results change just so you can see what a word or two of difference can make. Research the keywords you’d like to use, their popularity, and the keywords your competition uses.
Always try to rank your videos on the top search index, so that your videos will be seen and clicked. For this, properly setting up your SEO is very important. The right choice of video keyword is like fuel to a fire. Don’t mess up using a keyword that is hardly ranked in search engines. Tubebuddy can be your best friend to help you in doing keyword research.

4. Video dialogue does matter a lot

I am from Bhutan. Our national language is Dzongkha and my mother tongue is Bumthap. If I am making a video tutorial on “how to cook”, speaking either in Dzongkha or Bumthap. How many people will watch my video? There is no way to get a viewer other than those who speak either of these two languages. Moreover, their presence on YouTube might be very minimal and they may not be even interested in cooking. You just wasted your energy investing lots of time in creating a video that will be watched by very few people.
Therefore, your video dialogue matters a lot in getting views. If you’re making a video in your own language then always include a subtitle in English or in other widely spoken dialogue. Otherwise, if your target audience is a specific geographical region then it’s okay to use a language based on the target audience.
English is the most appropriate video dialogue being spoken and written internationally. Moreover, Google AdSense earnings will be more if you get a viewer from the United States, United Kingdom, and other western countries. Also, if you are running a YouTube channel in Hindi, it’s going to be profitable owing to the billion population. Sadly, Bhutan has a very less population, so it’s always a better option to use English as your video dialogue.

5. Create a custom thumbnail

Video thumbnails let your audience view a quick snapshot of your video. You can choose from the options YouTube automatically generates, or upload your own if your account is verified. The YouTube thumbnail should be a resolution of 1280×720 px (with a minimum width of 640 pixels).

The first impression you give the audience depends on how attractive you could design your video thumbnail. People usually click on your video looking at your thumbnail and title. They don’t know about your engaging content, or what messages are included. Customizing thumbnails and making them attractive is a must. You can use photo editing tools such as Canva and photoshop.

Snapshot of Tubebuddy thumbnail

When creating a custom thumbnail, follow youTube thumbnail policies: All custom thumbnail images must follow the community guidelines. Your thumbnails may be rejected and a strike on your account when it contains: Nudity or sexually provocative content, Hate Speech, Violence, Harmful or dangerous content.

6. Create shorts

One of the best YouTube tips for you all is to create YouTube shorts.

YouTube Shorts is a brand new feature that is a way for anyone to connect with a new audience using just a smartphone and the Shorts camera in the YouTube app. YouTube’s Shorts creation tools make it easy to create short-form videos that are up to 60 seconds long with their multi-segment camera.

Now, YouTube offers more opportunities for creators to earn money on YouTube.

Starting in mid-January 2023, newly eligible creators will be able to join YPP by either:

  • Getting 1,000 subscribers with 4,000 valid public watch hours in the last 12 months, or
  • Getting 1,000 subscribers with 10 million valid public Shorts views in the last 90 days.

🎉 As of October 2022, eligible Shorts views for creators not in YPP count towards eligibility for YPP!

YouTube Tips
YouTube Partner Program Eligibility criteria in 2023

Once in the program, partners get access to all the features and benefits that YPP has to offer, including ads on long-form videos.

YouTube announced that starting February 1, 2023, all new and existing creators in YPP will become eligible for revenue sharing on ads that are viewed between Shorts in the Shorts Feed.

YouTube is crushing harder for shorts creators where the content of their shorts is seen by a wide audience. No matter whether you have a good number of subscribers or not, you have a high chance of getting indexed instantly. Read about how Lordthivi went from 600 followers to over 1.6 million followers who she inspires with eye-popping, artful makeup designs by creating shorts.

7. Write an exciting video title

Titles of YouTube videos are important because viewers can know what the video is about. If we have a good title, it will capture the audience’s attention. If we have very poor titles, we will not get any views at all. It happened because there are more interesting videos out there. Therefore, titles are one of the important factors to get views on YouTube. Moreover, using strong keywords in the video title is good for SEO.

VidIQ gives very good tips on writing good titles.

8. Viewers prefer quality videos

Focus on creating good-quality videos.
It is better to publish a high-quality video than a low-quality video no matter what. We always prefer a better quality video to watch. so do other people. Video quality matters a lot and if you end up publishing a low-quality video, it might backfire. A quality video with great content will attract viewers like a magnet. You won’t have to beg people to watch, like, share, or engage with your video—it will get organic engagement on its own.

9. Promote your channel beyond YouTube.

What do I mean when I say to promote your channel beyond YouTube?
Share your videos on social networking platforms such as Facebook, Forums, Instagram, Twitter, TikTok, etc…. This is the place where most people hang in. Therefore, promoting your channel on another platform will greatly help you in directing traffic to your channel. You will let people know that your contents are also available on YouTube.

If you are not good at doing SEO, promoting your video content on other social media platforms and websites is another better option to grow your channel.

10. Take advantage of the community tab to boost engagement

If you have gained 500 subscribers, the community tab feature gets enabled on your channel. It’s a great feature to interact with the audience using rich media. The community posts can include polls, GIFs, text, images, and videos. It allows you to connect with your audience outside of video uploads.

You can share behind-the-scenes of shooting videos, and your daily status to engage with your audience. It’s the best place to hang out with your audience on YouTube.

YouTube tips in summary

Knowing how to create the best video and uploading it on your channel does not make you a successful YouTuber. You should know YouTube tips to grow and be a well-known video content creator. If you have a hard time growing your channel, Think Globally, Resonate Locally.

YouTube tips in summary:

  • Choose a video topic that interests you and your audience.
  • Start with a small video about your topic.
  • Share your videos on social media and other online platforms.
  • Make sure your videos are well-made and interesting to watch.
  • Use keywords in your titles and descriptions to help your videos rank higher in search results.
  • Take advantage of shorts.
  • Use YouTube’s “community” features to connect with other YouTubers and share best practices.

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